When music, art and a classic name in luxury automobiles join forces, the results can be quite compelling. Now, fabled guitar maker Gibson Brands Inc. has teamed up with multimedia artist Billy Morrison, urban installation master Plastic Jesus and Aston Martin for Anesthesia: The Art Of Oblivion. This one-weekend only exhibition, being held Feb. 24 – Feb. 25 at the iconic former Tower Records store on Hollywood’s Sunset Strip, is shaping up to be the hit of the season.

Anesthesia: The Art Of Oblivion will feature 12 works by Morrison, 12 from Plastic Jesus and an additional 12 collaborative pieces that plan to “drop us back into reality, using contemporary distractions…” The “visual assault,” which ranges from paintings to large scale media installations, conveys a unique message about modern culture. Who better than to deliver that narrative than Morrison and Plastic Jesus? Formerly Billy Idol’s axe-slinger, Morrison’s art has been described as provocative and thought-inspiring, while Plastic Jesus continually questions social norms.

The Tower Records storefront at 8801 Sunset Blvd was dormant until Gibson Brands Inc. restored the once renowned location. Subsequently renamed Gibson Brands Sunset, event co-sponsor Aston Martin will be showing off some of its exquisite cars and VIPs can meet the artists. The exhibition begins Friday with a VIP reception from 7-11pm, followed by a public reception on Saturday, noon to 9pm. Both artists are available for interviews on Saturday, Feb. 25.

The chance to see a pair of internationally acclaimed artists and their work does not come along every day. Escape within popular culture through fine art. Do yourself a favor and checkout Anesthesia: The Art Of Oblivion.

Photos: Hijinx Artist Management & PR